PPC · Paid Advertising · RMG

Pay-Per-Click Advertising

Paid search puts your business in front of people actively searching right now. We manage Google Ads, Meta Ads, and LSA — built for performance, optimized for leads.

Most businesses waste their ad budget on the wrong keywords and weak landing pages. We fix that from day one.

The paid ads problem

Most businesses waste their ad budget. We fix that.

Most

Broad keywords, wrong buyers

We build

Intent keywords targeting ready-to-hire buyers

Most

Generic pages that lose the lead

We build

Conversion pages matched to each campaign

Most

No tracking, no accountability

We build

Full call and conversion tracking on every campaign

Most

Same ads running for months unchanged

We build

Monthly optimization on bids, copy, and targeting

How we manage paid ads

Built for leads. Optimized every month.

Every campaign is structured around intent, conversion, and clear ROI — not impressions or vanity metrics.

01

Campaign structure and setup

Keyword research, architecture, and ad groups built around how customers actually search.

Result: Every dollar targets real buyers.

02

Ad copy and landing pages

Ads that speak to intent and pages that convert. Written, tested, and optimized continuously.

Result: Lower cost per lead over time.

03

Tracking and attribution

GA4, call tracking, and conversion attribution — you know which campaign drove which call.

Result: No more guessing where leads come from.

04

Monthly optimization

Bids, negatives, copy, and targeting refined every month based on real data.

Result: Performance improves month over month.

What is included

Full paid ads management. Nothing half-built.

Available in Growth and Market Leader plans. PPC runs best alongside SEO.

Google Search Ads management

Meta Ads — Facebook and Instagram

Local Services Ads (Google Guaranteed)

Landing page creation and optimization

GA4, call tracking, and conversion attribution

Monthly bid and keyword optimization

Monthly reporting with clear next steps

Let us take a look

Free review of your ads, targeting, and spend. No commitment.

We come back with exactly what we would fix first.

Get your free review →

Let us take a look

Free review of your current ads, targeting, and spend. No commitment.

Get your free review →

We come back with exactly what we would fix first.

PPC · Paid Advertising · Republic Media Group

Pay-Per-Click Advertising

Paid search puts your business in front of people actively searching for what you offer right now. We manage Google Ads, Meta Ads, and LSA campaigns built for performance and optimized for leads.

Most businesses waste their ad budget on the wrong keywords and weak landing pages. We fix the structure from day one so every dollar is working.

The paid ads problem

Most businesses waste their ad budget. We fix that.

Most campaigns

Broad keywords that attract clicks but not buyers

How we run it

Intent-focused keywords targeting people ready to hire right now

Most campaigns

Generic landing pages that lose the lead after the click

How we run it

Conversion-optimized pages matched to each campaign and ad group

Most campaigns

No tracking — no idea what is producing calls or leads

How we run it

Full call and conversion tracking so every dollar is accountable

Most campaigns

Set and forgotten — same ads running for months untouched

How we run it

Active monthly optimization — bids, negatives, copy, and targeting refined continuously

How we manage paid ads

Built for leads. Optimized every month.

We treat your ad budget like it is our own. Every campaign is structured around intent, conversion, and clear ROI — not impressions or vanity metrics. You always know what is working and what we are doing about what is not.

01

Campaign structure and setup

Keyword research, campaign architecture, ad groups, and match types — built around how your customers actually search, not how the platform defaults.

Result: Every dollar targets real buyers.

02

Ad copy and landing pages

Ads that speak to intent and pages that convert. We write, test, and optimize both so the click actually turns into a call or form submission.

Result: Lower cost per lead over time.

03

Tracking and attribution

GA4 setup, call tracking, conversion events, and cross-channel attribution. You know which campaign drove which call — down to the keyword.

Result: No more guessing where leads come from.

04

Monthly optimization

Bid adjustments, negative keyword additions, ad rotation testing, and budget reallocation based on real performance data every single month.

Result: Performance improves month over month.

What is included

Full paid ads management. Nothing half-built.

Available in our Growth and Market Leader plans. PPC runs best alongside SEO — we build both so they reinforce each other instead of competing for the same traffic.

Get a free review →

Google Search Ads — intent-based campaign management

Meta Ads — Facebook and Instagram awareness and retargeting

Local Services Ads — Google Guaranteed lead generation

Landing page creation and conversion optimization

GA4, call tracking, and full conversion attribution

Monthly bid, keyword, and copy optimization

Monthly reporting with clear performance and next steps